The Team

TuShare was conceived by James Bradfield Moody and Koehi Nishiyana, who met through the World Economic Forum Young Global Leaders program.

James Bradfield Moody is TuShare’s CEO; he is a Sydney-based entrepreneur and futurist. He was a judge on the ABC’s New Inventors TV show from 2004 to 2011 and is an expert on the interface between sustainability and innovation and co-author of the bestselling book The Sixth Wave: How to succeed in a resource-limited world. He was Executive Director, Development at the CSIRO and an Australian National Commissioner for UNESCO, and is a World Economic Forum Young Global Leader.

Kohei Nishiyama is TuShare’s chief innovation officer; he is the inventor of the Design To Order (DTO) system and co-founder of elephant design based in Tokyo. He was a consultant at McKinsey & Company and was named one of Fast Company’s 100 most creative people in business in 2010 and is a World Economic Forum Young Global Leader. He has formal training in industrial design and sits on the board of the International Council of Societies of Industrial Design.

Sean Geoghegan Sean Geoghegan is TuShare’s chief technology officer and co-founder; he is an Adelaide-based software developer specialising in the web and helping entrepreneurs implement and validate their business ideas. He has helped design and build applications for organisations ranging from large government departments to small startups. He now focusses on building TuShare’s software in a way that makes it as enjoyable to use as it is to work on.

Petra Buchanan is TuShare’s chief marketing officer; she has worked around the world for international organisations on the launch, growth and development of brands, building awareness for the value of a diverse media industry and how technology and great content can enhance people’s lives. She was CEO of the Australian Subscription Television & Radio Association, VP of Marketing & Communications for Unisys and VP of Communications & Public Affairs for Discovery Communications, parent company of The Discovery Channel.